Amway Business Opportunity Review: Cash Cow Or Dark Horse

November 23, 2009

Amway Inc was started by pals Jay Van Andel and Richard Devos in 1959 with an aim to sell FMCGs through distributors. Following the success of their product LOC, the company came out with more products and in a span of two decades extended its reach to other countries. In a matter of 20 years, Amway had an established global presence and as many as three million reps.

What Does Amway Sell?

Amway Global offers products that cater to a wide range of consumer needs. Some of the most popular products are discussed below.

· The Nutrilite brand has a range of supplements that help keeping the body fit and energetic.

· Artistry is Amway’s brand of beauty-care products.

· Satinique is Amway’s hair care solution. This brand offers shampoo and conditioner and is alleged to repair damaged hair and restore nourishment.

· Amway offers Oral care through its popular product Glister.

· SA8 is a biodegradable laundry detergent for cleaner clothes.

· Amway’s water purifier, Espring is effective in controlling contaminants from polluting drinking water.

· For the kitchen, Amway has come out with icook, a comprehensive range of cookware created with care.

The Amway MLM Opportunity

Becoming an Amway distributor is a tempting prospect when you consider the earnings you could get, perks, the guarantee given by Amway to make everyone successful in the business and the fact that the products offered are of high quality and needed for regular use. However, often superior products also have a superior price tag as is the case with Amway.

My Honest Opinion On The Amway Business Opportunity

Your Amway product could be good, but that doesn’t mean you’ll be able to sell all your merchandise. It may seem nice to join Amway with its good income potential and fun-filled team get-togethers. But there’s one major flaw in the traditional MLM setup followed by Amway. In the traditional system, reps are taught to contact people they know, offer products demos and promote the product as well as the business opportunity. This technique is operational only till your list of contacts lasts; after this, work may seem unrewarding.

When this system is followed, network marketing companies succumb to being accused of adopting the “Pyramid structure” which is banned in several countries. After a point, however hard you work, the profits seem to go to your upline and you’ll run out of contacts soon. When their initial list of contacts is over, reps get desperate and speak to just anyone they meet; cold calling and inviting strangers to meetings with offers of free gifts etc. could irritate customers who are rushing on their busy schedules.

Amway Wrap Up

Though this may seem discouraging, the flaw is not in the products or the company. It’s only in the techniques employed by distributors. Hundreds of reps have made big money in Amway by just using the right marketing knacks.

How should you market your Amway products?

Sell your products to people who are interested in buying them. Market your business to reach these people and get them to contact you. Cold calling and arranging meetings are now outdated; get all work done through the internet. Even you’ll be surprised at how much profit you rake in. Establish a system that gets you leads to follow up on and get orders from. All you need to do is learn how to promote your products using various online marketing tools.

Filed under Work At Home · Tags: Amway, amway business, Amway Global, amway jobs, amway leads, amway mlm, amway opportunity, amway review, Quixtar

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Amway Business Opportunity Review: Cash Cow Or Dark Horse

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